Sales Improvement Ideas (Not Marketing)

1. “Reverse Negotiation” Sales Day

Instead of you giving a discount, ask the buyer to quote their best price, and then you either approve or counter with value-added perks (free add-ons, quicker delivery, priority service).

Works offline in shops & online via a limited-time form.

Creates urgency + curiosity.

2. Mystery Bundle Sales

Offer a “Surprise Packaging Kit” at a fixed price (say ₹999) where customers don’t know exactly what they’ll get — but assure them the value will always exceed the price.

Great for clearing slow-moving stock.

Gamifies the buying process → makes customers come back.

3. Salesperson-as-a-Customer Challenge

Offline: Send your sales team to act like buyers of your own product and report what makes them want to buy or reject. Then change your pitch on the spot.

Online: Do live role-play videos with a sales team showing how to close deals.

Internal stunt, but it sharpens team selling.

4. Pay-by-Performance Deals

Let customers pay part of the invoice later, linked to their sales growth, using your packaging (if you can measure).

Example: “Pay 80% now, 20% after you sell your first 500 units using our packaging.”

Builds huge trust and removes objections.

5. “Speed Wins” Incentive

Announce: “Orders confirmed within 3 hours of quotation get X% off shipping or a free upgrade in box quality.”

Pushes for faster closures instead of long negotiations.

Works perfectly online with auto-quotes and offline with sales calls.

6. Silent Competition Between Buyers

Share anonymised stats like:

“Your industry peer bought 20,000 boxes last month. Where do you stand?”


Trigger FOMO without naming names.

Can be shared in WhatsApp follow-ups or in offline sales meetings.

7. Product Experience Days

Offline: Allow customers to walk into your unit and make their own box (cut, fold, pack) → they feel ownership.

Online: Run a “custom box simulator” (a quick tool where they design and get instant costing).

Experience → converts doubts into orders.

8. Rolling Loyalty Ledger

Instead of flat discounts, maintain a running account ledger for loyal customers. Example:

Each order earns “Boxify Credits” (₹1 = 1 point).

Credits are redeemable only against the next bulk order, not small ones.

Creates stickiness and repeat sales without free marketing spends.

9. Problem-Solving Sales Pitch

The sales team must ask one rule: “What’s your biggest headache in packaging?”

If it’s cost → show them cheaper alternatives.

If it’s delivery → sell faster TAT.

If it’s storage → sell foldable SKUs.


Train salespeople not to push products but to solve problems → conversions shoot up.

10. Win-Back Gambit

Create a “Silent Customers List” (people who haven’t ordered in 6 months).

Call them with a deal like:

“We are holding 500 boxes at your old price, reserved for you. Should we ship?”

Feels personal and prompts dormant accounts to become active again.